Global Deeptech and Energy Transition VC Fund
Founder India Visit · Strategic Media · Government Engagement · Portfolio Visibility
Making a specialist investment thesis visible - connecting a global VC fund with India’s deeptech, energy transition and industrial technology ecosystem.
The Engagement
Engaged to strengthen the fund’s profile in India around a highly specialised investment thesis spanning deeptech, energy transition, industrial decarbonisation, EV and battery technology, semiconductors and advanced industrial technologies.
The communications challenge was to make these complex investment themes relevant to founders, investors, policymakers, technology leaders and the media, while creating visibility not only for the fund, but also for the companies it backed.
01 Founder’s India Visit and Market Engagement
Built the founder’s India visit as an integrated campaign across media, government, events, investors and portfolio companies, rather than as a series of standalone meetings.
- The visit created a concentrated opportunity to build the fund’s India profile, deepen ecosystem relationships and put its investment thesis into live market conversations.
- Planned strategic engagements with federal and state government officials around technology, investment and the wider deeptech and energy-transition opportunity. Secured and supported speaking opportunities, fireside chats and engagement across leading technology and industry events.
- Coordinated multicity media engagement across Tier 1 business media, energy and climate publications, and startup and investment platforms.
- Negotiated event partnerships and platforms to extend the founder’s access to relevant industry audiences.
02 India Leadership and Always-on Media
Built ongoing relationships with senior journalists through editorial catch-ups, background briefings and relationship-building meetings.
Developed byline and commentary opportunities around deeptech commercialisation, industrial decarbonisation, energy security, electrification and technology-led industrial growth.
Targeted business, technology, energy, startup, investment and climate media based on the relevance of each investment theme.
- The objective was to establish the fund’s leadership as a source of insight on where technology, capital and industrial transformation were converging, beyond individual investment announcements.
03 Portfolio Company Visibility
Supported communications for 6 India portfolio companies, with launch dissemination and targeted media outreach.
Connected individual startup stories to larger themes including EVs, energy technology, industrial innovation and deeptech commercialisation.
Created opportunities for portfolio founders and companies to reach relevant business, technology, startup and investment audiences.
Used the fund’s broader reputation and investment thesis to give portfolio companies greater context and credibility in market conversations.
- The result was a communications platform that supported both the fund’s brand and the visibility of the businesses it had invested in.
04 Reports, Events and Expert-led Conversations
Built communications around a flagship energy-transition and industrial decarbonisation report.
Engaged 50+ founders and 15+ senior industry leaders, alongside academic and industry experts, to strengthen the conversation with independent perspectives.
Supported report dissemination, media outreach, event engagement and social content.
Used research and expert voices to create a stronger platform for conversations around energy transition, climate technology, semiconductors, advanced manufacturing and deeptech investment.
- This helped move the fund from commenting on individual deals to participating in the broader conversation shaping India’s next phase of industrial and technology growth.
Key Outcome
100% hit rate across defined priority media and speaking opportunities, with stronger visibility for fund leadership, greater exposure for portfolio companies and deeper engagement across India’s venture capital, startup, government, technology and energy-transition ecosystem.
- Tier 1 Business Media - Mint, Economic Times, Business Standard, CNBC TV18, YourStory, MoneyControl Energy and Climate Publications Startup and Investment Platforms Technology and Industry Conferences Government and Policy Forums Academic and Industry Experts